Kevin Scanlon
(860) 235-4406
Kevin.M.Scanlon@gmail.com
EDUCATION:
Graduate 12/07
§ Bachelor of Science: Business Administration
§ Major: Business Management, Minor: Applied Statistics, GPA: 3.12
WORK EXPERIENCE:
DiCesare-Bentley Engineers,
Marketing Coordinator 8/06-Present
§ On-line Search Marketing: Implemented, monitored and managed paid search marketing campaigns
§ Website Design: Designed, optimized, managed and regularly updated
§ Print Advertising: Designed, implemented and managed various print advertising campaigns
§ State & Federal Bid Qualifications Packages: Coordinated multi-firm proposals, prepared and maintained SF330s, CT330s, staff resumes, firm profiles and portfolio of completed projects
§ Market Research: Conducted research to analyze favorable branch office locations and target markets
§ Public Relations: Composed and issued press releases to news publications and trade journals monthly
§ Direct Mail: Conducted highly targeted campaigns to introduce new disciplines and develop new client relationships
§ Tradeshow Booth: Designed and implemented tradeshow-ready booth, graphic materials and multimedia
§ Brand Recognition: Increased brand recognition through consistent vehicle signage, promotional materials and standardization of logos, color themes and formatting
MResult Corporation,
Analyst / Design Manager 6/07-8/07
§ Conceptual Design: Oversaw user-experience design of custom software-based portfolio management tool for pharmaceutical industry clients
§ Interface Design: Designed interface graphics, color themes, navigation buttons and layout styles
§ Navigation: Developed navigation tree and organized functions to maximize ease of use
Home Depot,
Sales Associate 3/05-9/05
§ Customer Interaction: Assisted 50-100 customers face-to-face and by telephone each day
§ Sales: Expedited the sale of high-ticket items such as power equipment and large commercial orders
§ Equipment Operation: Operated fork-lifts, reach-trucks and order-pickers in a retail environment while adhering to strict safety procedures
§ Inventory Management: Managed inventory levels and utilized inter-store inventory management software
Evolve Entertainment, LLC, Mystic, CT:
President 3/04-1/07
§ Management: Managed crews of up to seven disc jockeys, assistants and supervisors, managed event booking, scheduling and staffing
§ Marketing: Developed marketing plan, promotional materials, website and advertising campaigns
§ Customer Service: Consulted with clients on an individual basis before, during and after each event
§ Technical Operations: Researched, acquired, assembled and maintained audio/visual entertainment systems
SKILLS, ABILITIES AND ACHEIVEMENTS:
§ Understanding of concepts such as Kaizen, Six-Sigma, Toyota Production Systems and Lean Systems
§ Financial Planning and Sales Forecasting
§ Microsoft Office Suite
§ Adobe Creative
§ Distinguished Achievement (Top 5% Nationally), Educational Testing Service: Major Field Test in Business
